Mclaren Consultancy

Do you love creating exquisite spaces and craft compelling stories? Are you a seasoned marketing maestro with a proven track record in driving brand awareness and sales within the luxury home design space? If so, then step into our Client's beautifully crafted world and join them as their Marketing Manager, where luxury meets innovation and every detail tells a captivating story. 

Our Client is an European company renowned for its bespoke, handcrafted kitchens and furniture, meticulously designed and crafted to elevate any space into a masterpiece and exceed every client's expectations. 

Key Responsibilities: 

As their Marketing Manager, you will take the reins in:

• Planning strategic and measurable marketing initiatives to promote brands awareness and boost retail sales traffic.

• Executing and leading resources in developing and implementing programs, campaigns and tailored projects.

• Planning and managing the yearly marketing budget in alignment to corporate financial directions.

• Leading all areas of content generation and collaterals to support the sales team throughout the sales process.

• Identifying opportunity to grow and nourish a strategic partnership network for collaborations and cross branding.

• Analyzing market trends and competitor landscape to optimize marketing and product direction.

• Liaising CRM programs including database management and customer insight.

• Conducting marketing analysis to monitor results and effectiveness of generated campaigns.

• Coordinating with various production partners with good negotiation skills in accordance with budget.

• Preparing communication materials to target consumers and retail activities.

• Allocating strategically resources to media and PR to maximize brand and corporate visibility.

• Overseeing the creation and delivery of press releases, advertising and other media materials.

• Supervising and coordinating online and social communication for all various brands.

• Preparing marketing reports, presentation and newsletter for management review.

Requirements: 

• Degree holder in Marketing or related discipline with over 5 years’ experience in high end segment.

• Luxury retail experience will be beneficial.

• Good knowledge in trade marketing, events and media.

• Proactive, positive attitude and customer-oriented person.

• Detail-minded with good analytical skills, multi-tasking, and team oriented.

• Ability to work under pressure and within tight deadlines.

• Excellent interpersonal and presentation skills.

• Good command of written and spoken English, Chinese & Mandarin.